Celebrities on Twitter. That statement alone is enough for some to call for the end of civilization. In the least, celebrities tend to add narcissism to a narcissistic medium.
That said, I like how Jimmy Fallon’s doing things. He drops hints about guests and events on the show, replies often to many people on Twitter and (more because he’s a gadget hound than SM genius) has guests more catered to tech than other shows.
I follow some celebrities. Some are known for witty quips, on shows I enjoy, social media premiers, musicians or Lauren Conrad (like you didn’t see that coming).
Near-celebrities like Ashton Kutcher pad their stats and many others do nothing. A few, like Shaquille O’Neal, try to foster a community. That’s where Fallon seems to fall.
Admittedly, I’m wasn’t an every-night viewer (who can stay up ’til 1130p, CST anymore, right?). That he’s not overwhelming my feed, dropping hints and involving Twitter on his show consistently was enough that I’ve subscribed via Hulu. (His avatar is even inviting. Smart.)
Oh, and best of all, he’s self-aware. I’m sure Kutcher makes jokes about how he hasn’t read a tweet in months and has a gorgeous wife but this sent from Fallon had me laughing:
Also, my old pal Horatio Sanz (we didn’t laugh the WHOLE interview) and the adorable Selena Gomez on Late Night tonight.
(Because his entire SNL career was spent laughing.)
Photo courtesy Jimmy Fallon’s Twitter
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