Considering I’m almost a full week late in this recap post, I’ll keep it brief. AIGA Design Camp – Minnesota was great.
Okay… maybe not that brief. (more…)
Posts Tagged ‘advertising’
Good Morning, Campers
Thursday, October 8th, 2009through the looking glass
Friday, September 25th, 2009
Talk about capitalizing on a movement. Wow. Microsoft is going big on it’s Looking Glass project. I found out about it through Advertising Age.
Basically, Looking Glass will be a social media aggregator for business to track impressions or *cou-conversation-gh*. It’s obviously too early to tell if this will be successful or useful but the implications are massive. (more…)
lite on users
Friday, September 11th, 2009
Facebook opened its “Facebook Lite” just recently. The version is gutted, leaving only people, events, an inbox and an application-free wall. Status updates appear as usual, depending on the app used to send it.
Marketers should fret. There are no Pages, no Groups and the ad space on the page is markedly less. So where do you engage these users? Where’s the conversation? (more…)
teen media consumption hype, hearsay
Tuesday, July 14th, 2009
Matthew Robson, in presenting a well-written report, sent waves through SM-ville yesterday. I’ve mentioned my own experience as a digital native. My gut-wrenching analysis didn’t garner as much popularity but reads awful similar.
I didn’t have co-writers or fill three pages and wasn’t published by the Morgan Stanley. It wasn’t covered by Bloomberg or The Telegraph or Mashable. Still, I have just as many facts in mine and it’s presented the same way. (more…)
golden box, modernized
Tuesday, July 7th, 2009
Back in the day, Les Wunderman garnered huge results from a campaign just by integrating different mediums. He used television to drive traffic to a product through magazines advertisements.
Many different small businesses can benefit from a similar, updated approach. It will drive traffic to their site and better position them for growth. (more…)
personal hubs and advertising’s future
Monday, June 29th, 2009
Friday, while baking under an unreasonable sun, I was one of the three hundred watching Steve Borsch and Tim Brunelle present a Social Media Breakfast MSP. Here’s Borsch’s presentation and here’s the rundown of Brunelle’s.
The presentations were great, the bacon was delicious (grilled… who knew?) and the heat was relentless. As always, it was enjoyable. I’ve been to two, so take that as you will. (more…)
death of IE6?
Friday, June 19th, 2009
Internet Explorer 6 is the bane of many a web designer’s existence. It supports CSS more in theory than practice and lingers like a herpes sore on the market (that’s not graphic enough).
Microsoft, (maybe listening?) with the release of IE8 seems to have addressed some core issues, some that were still within IE7. As a beta user of Windows 7, where IE8 is native, I see great improvements. I’ve been impressed. (more…)