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	<title>Up the Drain // thoughts and works of Ryan Shea &#187; social tools</title>
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	<link>http://upthedrain.com</link>
	<description>thoughts. media. ideas. conventions. social. interactive.</description>
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		<title>Cautious Adoption in Two Acts</title>
		<link>http://upthedrain.com/2010/05/cautious-adoption-in-two-acts/</link>
		<comments>http://upthedrain.com/2010/05/cautious-adoption-in-two-acts/#comments</comments>
		<pubDate>Wed, 12 May 2010 15:00:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[interwebs]]></category>
		<category><![CDATA[digital reputation management]]></category>
		<category><![CDATA[interactive design]]></category>
		<category><![CDATA[social tools]]></category>

		<guid isPermaLink="false">http://upthedrain.com/?p=578</guid>
		<description><![CDATA[There are so many tools out there, enabling conversation with friends, customers and brands. Even content management is rife with options.
That doesn’t mean companies should adopt those tools without examining them through the eyes of their customer.
Cautious integration will yield stronger results than rapid adoption. A strategy can be formulated. Consequences can be considered. Take [...]]]></description>
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		<title>Facebook is iPad-friendly, nothing else</title>
		<link>http://upthedrain.com/2010/02/facebook-is-ipad-friendly-nothing-else/</link>
		<comments>http://upthedrain.com/2010/02/facebook-is-ipad-friendly-nothing-else/#comments</comments>
		<pubDate>Thu, 11 Feb 2010 16:35:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[interwebs]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[interactive design]]></category>
		<category><![CDATA[social tools]]></category>

		<guid isPermaLink="false">http://upthedrain.com/?p=539</guid>
		<description><![CDATA[Everyone should now have the new Facebook design. I&#8217;ll get to my opinion in a moment, but there&#8217;s one thing the new design is: iPad (or other touch device) ready. You can love it or hate it but you can&#8217;t deny that.
At Inizio Creative, I wrote a post about how design will have to change [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>voicing the end?</title>
		<link>http://upthedrain.com/2009/09/voicing-the-end/</link>
		<comments>http://upthedrain.com/2009/09/voicing-the-end/#comments</comments>
		<pubDate>Wed, 16 Sep 2009 14:00:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[interwebs]]></category>
		<category><![CDATA[data portability]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[social tools]]></category>

		<guid isPermaLink="false">http://upthedrain.com/?p=477</guid>
		<description><![CDATA[::shakes head:: Facebook. ::sigh::
They&#8217;ve just reached 300 million users, only five months after reaching 200. They stole tagging from Twitter (at least in their convention for it). And now they, through a Vivox plugin, will soon have voice chat.
With the claim they were in the black last quarter, I don&#8217;t understand the desperation. In my [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>lite on users</title>
		<link>http://upthedrain.com/2009/09/lite-on-users/</link>
		<comments>http://upthedrain.com/2009/09/lite-on-users/#comments</comments>
		<pubDate>Fri, 11 Sep 2009 23:34:41 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[interwebs]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[social tools]]></category>

		<guid isPermaLink="false">http://upthedrain.com/?p=462</guid>
		<description><![CDATA[Facebook opened its &#8220;Facebook Lite&#8221; just recently. The version is gutted, leaving only people, events, an inbox and an application-free wall. Status updates appear as usual, depending on the app used to send it.
Marketers should fret. There are no Pages, no Groups and the ad space on the page is markedly less. So where do [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>golden box, modernized</title>
		<link>http://upthedrain.com/2009/07/golden-box-modernized/</link>
		<comments>http://upthedrain.com/2009/07/golden-box-modernized/#comments</comments>
		<pubDate>Tue, 07 Jul 2009 19:45:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[interwebs]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[social tools]]></category>

		<guid isPermaLink="false">http://upthedrain.com/?p=431</guid>
		<description><![CDATA[Back in the day, Les Wunderman garnered huge results from a campaign just by integrating different mediums. He used television to drive traffic to a product through magazines advertisements.
Many different small businesses can benefit from a similar, updated approach. It will drive traffic to their site and better position them for growth.

Create a Twitter account [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>facebook aims at twitter, destroys self</title>
		<link>http://upthedrain.com/2009/07/facebook-aims-at-twitter-destroys-self/</link>
		<comments>http://upthedrain.com/2009/07/facebook-aims-at-twitter-destroys-self/#comments</comments>
		<pubDate>Wed, 01 Jul 2009 14:00:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[interwebs]]></category>
		<category><![CDATA[data portability]]></category>
		<category><![CDATA[digital reputation management]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[social tools]]></category>

		<guid isPermaLink="false">http://upthedrain.com/?p=399</guid>
		<description><![CDATA[Numerous changes have hit, or will hit, Facebook recently. Most of them point to a determined attempt to undermine the buzz surrounding Twitter. Change is good, but Facebook has lost self-awareness.
Changes like the new &#8220;News Feed&#8221; that looks exactly like a Twitter homepage or making status updates fully public won&#8217;t cripple Facebook. Not entirely, at [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>free your employees, reap the benefits</title>
		<link>http://upthedrain.com/2009/06/free-your-employees-reap-the-benefits/</link>
		<comments>http://upthedrain.com/2009/06/free-your-employees-reap-the-benefits/#comments</comments>
		<pubDate>Tue, 30 Jun 2009 14:00:25 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[interwebs]]></category>
		<category><![CDATA[corporations]]></category>
		<category><![CDATA[social tools]]></category>

		<guid isPermaLink="false">http://upthedrain.com/?p=384</guid>
		<description><![CDATA[I had a post earlier this month about allowing your employees to work from home. An article in PC World highlights Cisco doing just that. Take head, small business.
Fully realizing the instinct to be over the shoulder, it&#8217;s still unproductive and wasteful. If you read the article (and I encourage you to do just that) [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>personal hubs and advertising&#8217;s future</title>
		<link>http://upthedrain.com/2009/06/personal-hubs-and-advertisings-future/</link>
		<comments>http://upthedrain.com/2009/06/personal-hubs-and-advertisings-future/#comments</comments>
		<pubDate>Mon, 29 Jun 2009 14:00:44 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[interwebs]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[corporations]]></category>
		<category><![CDATA[digital reputation management]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[social tools]]></category>

		<guid isPermaLink="false">http://upthedrain.com/?p=373</guid>
		<description><![CDATA[Friday, while baking under an unreasonable sun, I was one of the three hundred watching Steve Borsch and Tim Brunelle present a Social Media Breakfast MSP. Here&#8217;s Borsch&#8217;s presentation and here&#8217;s the rundown of Brunelle&#8217;s.
The presentations were great, the bacon was delicious (grilled&#8230; who knew?) and the heat was relentless. As always, it was enjoyable. [...]]]></description>
		<wfw:commentRss>http://upthedrain.com/2009/06/personal-hubs-and-advertisings-future/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>late night socializing</title>
		<link>http://upthedrain.com/2009/06/late-night-socializing/</link>
		<comments>http://upthedrain.com/2009/06/late-night-socializing/#comments</comments>
		<pubDate>Thu, 18 Jun 2009 15:20:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[interwebs]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[digital reputation management]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[social tools]]></category>

		<guid isPermaLink="false">http://upthedrain.com/?p=343</guid>
		<description><![CDATA[Celebrities on Twitter. That statement alone is enough for some to call for the end of civilization. In the least, celebrities tend to add narcissism to a narcissistic medium.
That said, I like how Jimmy Fallon&#8217;s doing things. He drops hints about guests and events on the show, replies often to many people on Twitter and (more [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>identity, dispersed</title>
		<link>http://upthedrain.com/2009/06/identity-dispersed/</link>
		<comments>http://upthedrain.com/2009/06/identity-dispersed/#comments</comments>
		<pubDate>Wed, 10 Jun 2009 17:29:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[interwebs]]></category>
		<category><![CDATA[data portability]]></category>
		<category><![CDATA[digital reputation management]]></category>
		<category><![CDATA[privacy]]></category>
		<category><![CDATA[social tools]]></category>

		<guid isPermaLink="false">http://upthedrain.com/?p=328</guid>
		<description><![CDATA[There&#8217;s much made of Facebook&#8217;s decision to allow usernames (and subsequently, vanity URLs), starting 12.01a, Jun13 EST. It&#8217;s a big deal. Sort of. It&#8217;s something Myspace, Google, Twitter and everyone else has allowed since inception.
So why the freak out? Great question.
Whether it&#8217;s a good thing or the first nail in the internet&#8217;s coffin, there will [...]]]></description>
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